Amazon Ads Campaigns Specialist

Company

Confidential Ecommerce Brand

Salary / Compensation

• $2.5K – $3K per month

Overview / Job Description

Our client is a fast-growing ecommerce business focused on scaling Amazon sales through data-driven advertising strategies, performance optimization, and AI-powered marketing initiatives. As the company expands its marketplace presence, they are seeking an experienced Amazon Ads Campaigns Specialist to manage and optimize Amazon PPC campaigns that drive measurable growth and improve overall advertising performance.

This role is ideal for a highly analytical and execution-focused professional with deep expertise in Amazon advertising, campaign optimization, keyword strategy, and performance reporting. The ideal candidate understands how to leverage data, experimentation, and AI-driven tools to maximize ROAS, reduce ACOS, and scale revenue effectively.

Responsibilities:

Amazon PPC Campaign Management

• Set up, manage, and optimize Amazon PPC campaigns including Sponsored Products, Sponsored Brands, and Sponsored Display ads
• Conduct keyword research to identify high-converting search terms and audience opportunities
• Structure campaigns using both manual and automated bidding strategies
• Monitor budgets, bidding performance, and campaign efficiency across multiple product categories

Campaign Optimization & Performance Growth

• Optimize campaigns to improve ACOS, ROAS, CTR, and overall sales performance
• Continuously refine targeting strategies, keywords, and ad placements
• Test and improve bidding strategies to maximize advertising efficiency
• Identify scaling opportunities through data analysis and marketplace trends

Reporting & Data Analysis

• Generate weekly and monthly campaign performance reports
• Track key metrics including impressions, clicks, CTR, conversions, spend, ACOS, and ROAS
• Analyze advertising data to identify trends, inefficiencies, and growth opportunities
• Use reporting insights to guide future advertising and marketplace strategies

Testing & Experimentation

• Conduct A/B testing across creatives, keywords, audience targeting, and campaign structures
• Test various ad formats and optimization approaches to improve conversion performance
• Implement data-backed recommendations to continuously improve advertising outcomes

AI & Automation Integration

• Utilize AI-powered tools for bid optimization, keyword recommendations, and automation workflows
• Implement automation systems to improve campaign scalability and operational efficiency
• Stay updated on Amazon advertising trends, AI innovations, and platform changes

Requirements:

Experience

• 3–5 years of hands-on experience managing Amazon PPC campaigns
• Proven track record of improving campaign performance and driving Amazon sales growth
• Strong experience with Amazon Seller Central and Amazon Advertising Console
• Extensive experience working with DTC ecommerce brands
• Experience managing multiple campaigns and product categories simultaneously

Skills & Competencies

• Strong analytical and problem-solving abilities
• Deep understanding of Amazon PPC strategy and marketplace advertising trends
• Ability to interpret campaign data and make performance-driven decisions
• Strong organizational and project management skills
• Excellent communication and reporting abilities
• Ability to work independently within a fast-paced remote environment
• Adaptability to evolving Amazon advertising updates and changes

Technical Knowledge

• Proficiency in Amazon reporting tools and advertising dashboards
• Experience with Helium 10, Jungle Scout, SEMrush, or similar PPC optimization tools
• Strong Excel and Google Analytics skills
• Familiarity with AI tools and automation platforms for campaign management
• Understanding of A/B testing methodologies and conversion optimization strategies

Candidate Profile:

You SHOULD Apply If

• You are highly data-driven and enjoy performance optimization
• You thrive in fast-paced ecommerce environments
• You enjoy testing, experimentation, and continuous improvement
• You are passionate about Amazon marketplace growth strategies
• You can independently manage multiple campaigns and priorities
• You actively stay updated on ecommerce and Amazon advertising trends

You Should NOT Apply If

• You struggle with data analysis and reporting
• You prefer highly repetitive marketing tasks without optimization responsibilities
• You are uncomfortable managing campaign budgets and performance metrics
• You lack hands-on Amazon PPC management experience
• You prefer heavily structured environments with limited ownership

Other Information:

Work Setup & Environment

• Fully remote role
• U.S. business hours alignment required
• Collaborative and growth-focused team environment
• Opportunity to work with AI-driven advertising workflows

Industry Focus

• Ecommerce
• Amazon Marketplace
• DTC Brands
• Performance Marketing
• AI-Powered Advertising