Content Marketing Strategist

Company

Codekeeper

Salary / Compensation

• Salary not disclosed

Overview / Job Description

Codekeeper is seeking a Content Marketing Strategist to develop and execute content strategies that drive brand awareness, lead generation, and business growth for its SaaS software escrow platform. This fully remote role combines content creation, SEO, campaign management, and project coordination, requiring a hands-on professional who can take ownership of marketing initiatives from concept to execution.

The ideal candidate is an experienced content marketer with exceptional writing skills, strong project management abilities, and a passion for creating high-quality content in a fast-paced startup environment.

Responsibilities

Content Strategy & Creation

• Develop and execute SEO-optimized content strategies
• Create and manage website, blog, and social media content
• Develop landing pages and compelling calls-to-action (CTAs)
• Write and optimize email campaigns, including mass emails, transactional emails, and drip campaigns
• Create gated content and sales collateral such as eBooks, infographics, and marketing assets
• Ensure all content aligns with brand guidelines and messaging
• Translate business objectives into engaging content for targeted audiences

Campaign & Project Management

• Research, plan, and execute marketing campaigns
• Establish project timelines and coordinate cross-functional teams
• Monitor project performance and evaluate campaign effectiveness
• Ensure projects are delivered on time, within scope, and within budget
• Maintain high-quality standards across all marketing deliverables

Collaboration & Communication

• Serve as the primary point of contact for project stakeholders
• Collaborate with marketing, design, sales, and other internal teams
• Facilitate effective communication throughout project execution
• Coordinate resources to achieve marketing objectives

Performance Optimization

• Analyze content and campaign performance
• Identify opportunities for improvement and implement optimization strategies
• Resolve project-related issues and recommend practical solutions
• Support continuous improvement of marketing processes and content quality

Requirements

Experience

• 3+ years of experience in content marketing or marketing management
• Experience managing content strategies and marketing campaigns
• Experience coordinating multiple projects simultaneously

Skills & Competencies

• Excellent writing, editing, and proofreading skills
• Strong SEO content writing and optimization skills
• Ability to create compelling marketing content across multiple channels
• Strong project management and organizational skills
• Excellent communication and interpersonal abilities
• Strong analytical thinking and problem-solving skills
• Ability to prioritize multiple tasks in a fast-paced environment
• Knowledge of content marketing trends, best practices, and emerging technologies
• Proficiency in English (written and spoken)
• Ability to effectively leverage AI tools (such as ChatGPT) to improve content creation while maintaining originality and quality

Preferred Qualifications

• Experience using HubSpot
• Experience with Figma
• Experience creating gated content and marketing collateral
• Familiarity with SaaS or B2B technology marketing

Candidate Profile

You SHOULD Apply If

• You enjoy creating high-quality, results-driven content
• You have strong SEO and content marketing expertise
• You thrive in fast-paced startup environments
• You enjoy owning projects from planning through execution
• You are highly organized and detail-oriented
• You enjoy collaborating with cross-functional teams
• You are proactive, adaptable, and solution-focused
• You effectively use AI tools to enhance productivity and content quality

You Should NOT Apply If

• You have limited content marketing experience
• You are uncomfortable managing multiple projects simultaneously
• You struggle with deadlines or changing priorities
• You prefer narrowly defined responsibilities with limited ownership
• You are not comfortable collaborating with multiple stakeholders across departments

Other Information

Additional Benefits / Highlights

• Fully remote position
• Opportunity to work with an innovative SaaS company
• Startup culture with significant ownership and career growth opportunities
• Comprehensive onboarding and dedicated learning period
• Collaborative team that values open communication and direct feedback
• Regular team activities and company gatherings
• Opportunity to shape the marketing strategy of a growing technology company
• Applications are being accepted over the next two months until the position is filled