Influencer Marketing & Partnership Specialist Virtual Assistant

Company

20four7VA

Salary / Compensation

• Salary not specified

Overview / Job Description

20four7VA is seeking an experienced Influencer Marketing & Partnership Specialist Virtual Assistant to support influencer and affiliate marketing initiatives for global clients. This independent contractor role focuses on creator sourcing, influencer outreach, relationship management, campaign coordination, and partnership development.

The ideal candidate is proactive, organized, relationship-driven, and experienced in influencer marketing. They should be comfortable identifying suitable creators, managing partnerships across multiple social platforms, coordinating campaigns, and maintaining accurate outreach and performance records.

Responsibilities

Influencer Sourcing & Recruitment

• Research and identify influencers, content creators, bloggers, and affiliate partners aligned with the brand
• Source creators across:
  • Instagram
  • TikTok
  • YouTube
  • Facebook
  • Pinterest
• Identify creators within gardening, homesteading, cooking, wellness, sustainability, and related lifestyle niches
• Build and maintain a pipeline of qualified influencer and affiliate prospects
• Evaluate creators based on audience quality, engagement, content style, and brand fit

Influencer Outreach & Relationship Management

• Conduct personalized outreach through email and social media
• Build and maintain long-term relationships with creators and affiliate partners
• Guide prospective influencers through the partnership process
• Schedule meetings and coordinate communications
• Follow up with creators throughout ongoing collaborations

Campaign Support

• Assist with planning and coordinating influencer marketing campaigns
• Coordinate product gifting and promotional collaborations
• Support affiliate onboarding and partnership activation
• Monitor campaign deliverables and ensure creators meet agreed timelines
• Help maintain positive, long-term creator partnerships

Reporting & Administrative Support

• Maintain accurate records using CRM systems and spreadsheets
• Track outreach activities, recruitment efforts, and campaign performance
• Prepare weekly reports on partnerships, outreach, and campaign progress
• Recommend improvements to influencer outreach strategies and partnership initiatives

Requirements

Experience

• Previous experience in:
  • Influencer marketing
  • Creator partnerships
  • Affiliate marketing
  • Influencer outreach
• Experience identifying creators aligned with target audiences
• Experience managing outreach campaigns and creator relationships
• Experience working independently in a remote environment

Skills & Competencies

• Strong understanding of influencer marketing strategies and social media platforms
• Excellent written and verbal English communication skills
• Strong relationship-building and networking abilities
• Excellent organizational and project management skills
• Ability to manage multiple partnerships simultaneously
• Self-motivated with the ability to work independently
• Proficiency with spreadsheets, CRM systems, and outreach tools

Preferred Qualifications

• Experience managing influencer campaigns from outreach through execution
• Experience coordinating product gifting and creator collaborations
• Familiarity with affiliate marketing programs
• Knowledge of creators within:
  • Gardening
  • Homesteading
  • Wellness
  • Food
  • Sustainability
  • Lifestyle
• Experience using Google Workspace and project management tools

Technical Tools

• Social Media Platforms
  • Instagram
  • TikTok
  • Facebook
  • YouTube
  • Pinterest
• Research Tools
  • Google Search
  • Social media search tools
• CRM & Tracking
  • Google Sheets
  • Microsoft Excel
  • CRM systems

Candidate Profile

You SHOULD Apply If

• You have experience with influencer marketing or affiliate partnerships
• You enjoy building professional relationships with creators
• You are highly organized and proactive
• You have strong written communication and outreach skills
• You understand influencer marketing best practices
• You are comfortable managing multiple campaigns and partnerships
• You enjoy researching social media creators and market trends
• You work well independently in a remote environment

You Should NOT Apply If

• You have little or no influencer marketing experience
• You are uncomfortable with outreach and relationship management
• You struggle to manage multiple campaigns or deadlines
• You have limited knowledge of social media platforms
• You are not comfortable using spreadsheets or CRM systems
• You prefer administrative work with little client or creator interaction

Other Information

Additional Benefits / Highlights

• Fully remote opportunity (worldwide)
• Independent Contractor engagement
• Part-time schedule (15–25 hours per week)
• Flexible Monday–Friday work schedule
• Competitive contractor rates
• Weekly payments
• Free training and upskilling opportunities
• Ongoing support and guidance from 20four7VA
• Access to a vibrant global contractor community
• Opportunity to support international clients across the U.S., U.K., Canada, and Australia
• Senior/Advanced level Marketing VA opportunity
• Native or near-native English communication (Level A–B accent preferred)